Yahoo Patent Applications

INFORMATION PROVIDING DEVICE, INFORMATION PROVIDING METHOD, NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM, AND CONTROL METHOD OF TERMINAL DEVICE

Granted: July 20, 2017
Application Number: 20170208497
According to one aspect of an embodiment an information providing device includes a communication unit that communicates with a terminal device used by a user. The information providing device includes an information provision control unit that generates provided information provided to the user in the terminal device and optionally including congestion information presenting a congestion condition and cause the communication unit to transmit the generated provided information to the…

SYSTEMS AND METHODS INVOLVING INTEGRATION/CREATION OF SEARCH RESULTS MEDIA MODULES

Granted: July 6, 2017
Application Number: 20170193107
Provided herein are mixed-media modules with functional layers that can be used to provided additional information to targeted audience. Systems and methods are disclosed for performing processing involved with search, such as processing search information to return search results. In one exemplary implementation, there is provided a method for processing information to return search results including mixed-media media presentation(s) selectable by a user. Moreover, such method may…

FILTERING MACHINE FOR SPONSORED CONTENT

Granted: July 6, 2017
Application Number: 20170193545
A filtering machine receives sponsored content and filters the sponsored content according to a quality metric generated by quality model circuitry and assigned to the instance of sponsored content. The quality model circuitry generates the quality metric in accordance with historical feedback received about other sponsored content and a collection of quality factors pertaining to the sponsored content. Based on the quality metric for the sponsored content, the filtering machine can…

SYSTEM AND METHOD FOR USER MODEL BASED ON APP BEHAVIOR

Granted: June 29, 2017
Application Number: 20170185901
Systems and methods are provided for building a user model. The system includes a processor and a non-transitory storage medium accessible to the processor. The processor is configured to obtain user data from a database, where the user data include user behavior for a plurality of apps installed on one or more user terminals. The processor selects at least one rating parameters using the user data, where the at least one rating parameters indicates a rating of relevant app usage. The…

NETWORK DEVICE, GENERATION METHOD, AND COMPUTER PROGRAM THAT IDENTIFY SIMILAR USERS BASED ON PHYSIOLOGICAL CHARACTERISTICS TO PREDICT EXPENSE TRENDS

Granted: June 29, 2017
Application Number: 20170186024
Network devices, methods, and programs identify similar subjects based on physiological characteristics to predict income and expense trends. The devices, methods, and programs receive a user profile from a user terminal via a network interface, the user profile identifying physiological characteristics of the user and an age of the user, and compare the physiological characteristics of the received user profile with physiological characteristics in stored subject profiles to identify a…

LEARNING DEVICE, LEARNING METHOD, AND NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM

Granted: June 22, 2017
Application Number: 20170178029
A learning device includes a classification unit that classifies data to be determined by using a learner configured to classify data based on a predetermined feature among features included in the data. The learning device includes an estimation unit that estimates, from classification results according to the classification unit, the behavior of the probability of a mistake occurring in the classification results according to the classification unit based on a large deviation…

DETERMINATION DEVICE, DETERMINATION METHOD, AND NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM

Granted: June 8, 2017
Application Number: 20170160088
A determination device includes a detection unit that detects acceleration. The determination device includes a setting unit that sets a reference direction based on the acceleration detected by the detection unit. The determination device includes an acquisition unit that acquires a characteristic amount based on acceleration in a direction with respect to the reference direction act by the setting unit. The determination device includes a determination unit that determines a traveling…

GENERATING ACTIONABLE SUGGESTIONS FOR IMPROVING USER ENGAGEMENT WITH ONLINE ADVERTISEMENTS

Granted: June 1, 2017
Application Number: 20170154356
An online advertising system receives an advertisement from an advertiser. The system analyzes the advertisement, extracts its features and provides to the advertiser a quality rating for the advertisement which depends on a user engagement factor such as the predicted dwell time for the ad, given its features. The system further provides to the advertiser suggestions for improvements to the advertisement, such as a list of actionable guidelines that can improve the expected dwell time…

DIGITAL MEDIA DELIVERY DEVICE, METHOD, AND PROGRAM THAT SELECT DIGITAL MEDIA FOR DISPLAY WITHIN DIGITAL CONTENT BASED ON A DEGREE OF RELIABILITY OF AN EVALUATION VALUE FOR THE DIGITAL MEDIA

Granted: June 1, 2017
Application Number: 20170154365
Digital media delivery devices, methods, and programs select digital media for display within digital content on a terminal device based on a degree of reliability of an evaluation value for the digital media. The devices, methods, and programs access a memory that stores digital media information for a plurality of items of digital media including an evaluation value, and a degree of reliability that reflects the reliability of the evaluation value. The devices, methods, and programs,…

NETWORK-BASED USER AUTHENTICATION DEVICE, METHOD, AND PROGRAM THAT SECURELY AUTHENTICATE A USER'S IDENTITY BY USING A PRE-REGISTERED AUTHENTICATOR IN A REMOTE PORTABLE TERMINAL OF THE USER

Granted: June 1, 2017
Application Number: 20170155629
A network-based user authentication device, method, and program securely authenticate a user's identity by using a pre-registered authenticator in a remote portable terminal of the user. The device, method, and program transmit an identity verification request that requests verification of the user's identity by a pre-registered authenticator to the remote portable terminal, and receive, in response to the verification request, authentication information from the remote portable…

GRANULAR DATA FOR BEHAVIORAL TARGETING

Granted: May 18, 2017
Application Number: 20170140424
A method of targeting receives several granular events and preprocesses the received granular events thereby generating preprocessed data to facilitate construction of a model based on the granular events. The method generates a predictive model by using the preprocessed data. The predictive model is for determining a likelihood of a user action. The method trains the predictive model. A system for targeting includes granular events, a preprocessor for receiving the granular events, a…

DETERMINATION APPARATUS, DETERMINATION METHOD, AND NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM

Granted: April 20, 2017
Application Number: 20170111340
A determination apparatus according to an embodiment includes a receiving unit, an acquisition unit, and a determination unit. The receiving unit receives a request for authentication of identity of a user who uses a terminal device. The acquisition unit acquires context information that is information indicating a context of the terminal device. The determination unit performs determination related to authentication requested by the terminal device, on the basis of the context…

EXPLORATION OF REAL-TIME ADVERTISING DECISIONS

Granted: April 6, 2017
Application Number: 20170098236
Described herein are example systems and operations for enhancing response prediction and bidding decision making. A feature recommendation controller may include a factorization machine that generates a set of combinations of contextual and advertiser features yielding high expected response rates. A bidding controller may implement a multi-arm bandit system that uses Thompson sampling to select an optimal one of the feature combinations that corresponds to a highest expected response…

SYSTEMS AND METHODS FOR ESTABLISHING AND UTILIZING A HIERARCHICAL BAYESIAN FRAMEWORK FOR AD CLICK THROUGH RATE PREDICTION

Granted: April 6, 2017
Application Number: 20170098240
The present disclosure relates to a computer system configured establish and utilize a database for online ad realization prediction in an ad display platform associated with N parties, wherein N is a positive integral greater than 1. The computer system is configured obtain a party hierarchy for each of the N parties including a plurality of features of the party; select a target ad display event including N features, each of the N features corresponding to a node in a party hierarchy;…

INFORMATION PROCESSING SYSTEM, INFORMATION PROCESSING METHOD, AND NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM

Granted: March 23, 2017
Application Number: 20170082440
An information processing system according to the present application comprises a user terminal and a server apparatus, the user terminal including a magnetic field measuring unit that measures magnetic fields, a movement measuring unit that measures manners of movement, and an output unit that outputs the measured magnetic fields and results of the measurement performed by the movement measuring unit while associating each of the measured magnetic fields and a corresponding one of the…

INFORMATION PROCESSING DEVICE, INFORMATION PROCESSING METHOD, AND NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM

Granted: March 23, 2017
Application Number: 20170083933
An information processing device that performs navigation processing for searching a route to a destination and presenting a guide route in accordance with a search result includes an output control module that causes a voice output module to output, by voice, a voice advertisement or a questionnaire related to a voice advertisement based on a conversation with a user during the navigation processing.

INFORMATION PROCESSING APPARATUS, AND INFORMATION PROCESSING METHOD, AND NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM

Granted: March 16, 2017
Application Number: 20170075913
An information processing apparatus according to the embodiment includes a specifying unit, an acquisition unit, a determination unit, and a process unit. The specifying unit specifies two or more users that behave together. The acquisition unit acquires information on the two or more users specified by the specifying unit from a database that stores information on a plurality of users. The determination unit determines a relationship between the two or more users based on the…

METHOD AND SYSTEM FOR DYNAMICALLY PROVIDING ADVERTISEMENTS FOR COMPARISON

Granted: March 16, 2017
Application Number: 20170076327
The present teaching relates to providing dynamic advertisements for comparison. In one example, a request is received for selecting advertisement. The request incorporates a query. The query is analyzed to determine a category of product and determine one or more attributes of the category of product based on the query. At least one advertisement associated with the category of product is selected based on the one or more attributes and the request. An instruction on presentation of the…

INFORMATION PROCESSING SYSTEM, MOBILE TERMINAL, SERVER APPARATUS, METHOD FOR PROCESSING INFORMATION, AND NON-TRANSITORY COMPUTER READABLE STORAGE MEDIUM

Granted: March 16, 2017
Application Number: 20170076578
An information processing system includes an acquiring unit that acquires motion information indicating a current motion of a user, a determining unit that compares the motion information acquired by the acquiring unit with standard information indicating a motion of the user in a predetermined state to determine the presence or absence of a state change of the user, and a calculating unit that, when the determining unit determines that a state change is present, calculates an area that…

METHOD AND SYSTEM FOR EXCHANGING CRYPTOGRAPHIC KEYS WITH AN UNAUTHENTICATED DEVICE

Granted: March 16, 2017
Application Number: 20170078090
The present teaching relates to exchanging a key with a device. In one example, a secret value is generated. A message is transmitted to the device. The message includes information related to the secret value based on which the device is to create a cryptographic key. A visual code displayed on the device is captured. The visual code includes a first piece of information and a second piece of information. A key value is generated based on the first piece of information and the secret…