Visual Presentation of Customized Content
Granted: April 17, 2014
Application Number:
20140108968
Customized content is presented to user of a browser. A plurality of content items are determined and ranked for a user. The plurality of content items include user-specific content and general content. A tile is associated with each of the plurality of content items. The location of each tile is determined based on the rank of the content item associated with the tile. A layout is generated and transmitted together with the plurality of content items to the user browser for display.
DISPLAY OF LOCATION-RELATED PROMOTIONAL MESSAGE WITH SEARCH QUERY RESULTS
Granted: April 17, 2014
Application Number:
20140108447
Briefly, embodiments of methods or systems for display of a location-related promotional message with search query results are disclosed.
VISIBLE PERSONALIZATION
Granted: April 17, 2014
Application Number:
20140108425
A system for effectively rating and/or dynamically generating one or more electronic media files with respect to information associated with a user, the user's preferences, and/or the user's past behavior with respect to electronic media.
METHOD AND APPARATUS FOR WEB AD MATCHING
Granted: April 17, 2014
Application Number:
20140108417
A method and apparatus are provided for better web ad matching by combining relevance with consumer click feedback. In one example, the method includes receiving a query page, extracting features from the query page, re-weighting the query page, evaluating the query page in light of each ad in order to score each ad and pick substantially best ad matches of the indexed ads, and returning the substantially best ad matches to the consumer computer.
INVERSE SEARCH SYSTEMS AND METHODS
Granted: April 17, 2014
Application Number:
20140108387
Inverse search systems and methods operate on identifiers of content items in a corpus such as the World Wide Web In an inverse search, the user submits a query that includes an identifier of a target content item in the corpus and receives information (metadata) about the target content item being returned to the user. Many types of metadata can be returned, including ratings or other metadata related to the target content item obtained from users, popularity data specific to the target…
SYSTEM AND METHOD FOR MINING TAGS USING SOCIAL ENDORSEMENT NETWORKS
Granted: April 17, 2014
Application Number:
20140108327
Descriptive data relating to at least a subset of a plurality of entities on a website is retrieved over a network. Endorsement data relating to the plurality of entities is retrieved from the website. A first set of probabilities is determined reflecting a probability that endorsements can be attributed to specific aspects. A second set of probabilities is determined reflecting a probability that terms can be attributed to aspects. Using the first set of probabilities and the second set…
ADVERTISING SYSTEM AND ADVERTISING METHOD
Granted: April 10, 2014
Application Number:
20140100934
In a display device 11, a receiving unit 20 receives delivered information including an advertisement of a product and code information to be provided to a store of an advertiser advertising the product to receive an incentive reward, a display unit 21 displays the advertisement included in the received delivered information, and a short-distance communication unit 22 readably provides the code information included in the received delivered information. A portable terminal device 12…
TARGETED SIDEBAR ADVERTISING
Granted: April 10, 2014
Application Number:
20140101599
Methods and apparatus for providing an advertisement in a sidebar, and/or in a slidesheet associated with an application module displayed in the sidebar. The advertisement is targeted to the sidebar user based upon user specific information maintained by a content provider. The user specific information can comprise, sidebar application information, user preference information, shared user information and other information associated with the user that can be used to select an…
SIMULTANEOUS SHARING COMMUNICATION INTERFACE
Granted: April 10, 2014
Application Number:
20140101568
A user can share (show) multimedia information while simultaneously communicating (telling) with one or more other users over a network. Multimedia information is received from at least one source. The multimedia information may be manually and/or automatically annotated and shared with other users. The multimedia information may be displayed in an integrated live view simultaneously with other modes of communication, such as video, voice, or text. A simultaneous sharing communication…
INTEGRATING SPONSORED MEDIA WITH USER-GENERATED CONTENT
Granted: April 10, 2014
Application Number:
20140100951
A variety of computer based service that permit users to edit, compose, upload, or otherwise generate content also provide for the integration of sponsored media into presentations along with user-generated content. An exemplary service generates text based on user input, provides tags based on the text to a sponsored media repository, receives a sponsored media data structure in return, and formats sponsored media from the data structure for display to the user.
PROVIDING PROFILE INFORMATION USING SERVERS
Granted: April 3, 2014
Application Number:
20140095433
A method includes: generating profile data for users including a first user, the profile data related to contacts or persons used in messages to or from each user; generating, via a server platform, parameters corresponding to the profile data for ranking contacts or persons; and transmitting the parameters to client devices to allow each client device to determine ranks of contacts or persons in the profile data based on the parameters and a function that uses the parameters.
INTERACTIVE REVEAL AD UNIT
Granted: April 3, 2014
Application Number:
20140095328
An interactive reveal advertising unit is presented in a webpage. The motion and animation of the advertising unit's creative is tied to the user interaction with the device displaying the webpage, the web page or the advertising unit itself, so that the creative responds directly to the user interaction. The overall layout of the creative elements in the unit is changed based on various factors. The advertising unit also expands to reveal an expanded canvas that displays additional…
Method of Second Price Auction with Monopoly Reserve Price and Apparatus Conducting the Same
Granted: April 3, 2014
Application Number:
20140095323
The present application relates to systems and computer-implemented methods for conducting a second price auction associated with an opportunity to realize an online advertisement. In some implementations, advertisers may be informed with the opportunity to realize the online advertisement, and may be provided with information associated with a user that may view the opportunity to realize the online advertisement; an individual reserve price may then be determined for each advertiser,…
ADVERTISEMENT DISTRIBUTION APPARATUS AND ADVERTISEMENT DISTRIBUTION METHOD
Granted: April 3, 2014
Application Number:
20140095308
A specifying unit 51 specifies a keyword from content that presents an article posted by a first user and an article posted by a second user correlated with the first user in a sequential manner. A distributing unit 52 distributes an advertisement related to the specified keyword as an advertisement to be displayed with the content.
REVENUE ADJUSTMENT PROCESSES
Granted: April 3, 2014
Application Number:
20140095301
In a system that provides an open exchange environment to connect business entities through a network, methods, systems, and apparatus, including computer program products, for performing a revenue adjustment process to distribute one of a revenue surplus or a revenue deficit amongst business entities involved in one or more transactions from which the one of the revenue surplus or the revenue deficit originates over a predefined time interval, the performing including identifying a set…
METHOD AND SYSTEM FOR COLLECTING AND PRESENTING HISTORICAL COMMUNICATION DATA FOR A MOBILE DEVICE
Granted: March 27, 2014
Application Number:
20140087687
Among other disclosures, a method may include collecting historical communication data and personal data relating to a portion of a plurality of communications, a sender of one or more of the communications or one or more recipients of the communications. The method may include depositing the collected data into a repository of historical communication data and personal data. The method may include presenting one or more items in the repository on a mobile device, in response to user…
COMMUNICATION CONTROL DEVICE, MESSAGE TRANSMISSION METHOD, AND MESSAGE TRANSMISSION PROGRAM
Granted: March 27, 2014
Application Number:
20140089429
As described above, when a communication control device receives a message transmitted from a user terminal, the communication control device specifies a destination of the message from contents of the message, specifies a type of communication service available by a user of the specified destination, and creates a message suitable for the specified type of service. Then, the communication control device transmits the created message to the specified destination.
SYSTEM FOR DETERMINING LOCAL INTENT IN A SEARCH QUERY
Granted: March 27, 2014
Application Number:
20140089286
A system and method are disclosed for determining local intent. Local intent may reflect whether a search query should receive results and advertisements that are geographically specific. The local intent may be determined using probabilistic models that analyze historical searches to determine which search terms tend to have local intent.
TERMINAL APPARATUS, ADVERTISEMENT DISPLAY CONTROL APPARATUS, AND ADVERTISEMENT DISPLAY METHOD
Granted: March 27, 2014
Application Number:
20140089110
Provided is a terminal apparatus including a display unit, an acquisition unit, a detection unit, and a display control unit. The acquisition unit acquires advertisement information from an advertisement delivery apparatus. The detection unit detects a scroll state of a page displayed on the display unit. The display control unit sets an initial display position of the advertisement information to a predetermined position of the page in a case where the page is not scrolling and which…
METHOD AND SYSTEM FOR FORMULATING BIDS FOR INTERNET ADVERTISING USING FORECAST DATA
Granted: March 27, 2014
Application Number:
20140089106
A system and method for formulating a bid on an impression for an Internet advertising campaign using market forecast data are provided. The system and method comprise determining a bid policy using an advertiser goal type, an advertiser payment type, and a budget parameter. Historical impression data pertaining to the advertising campaign is sampled using any applicable sampling technique. The sampled data is used to derive forecast data that predicts the future state of the market. The…
