METHODS AND SYSTEMS FOR MAKING OFFERS BASED ON CONSUMERS' PRICE DISCRIMINATION
Granted: December 12, 2013
Application Number:
20130332301
Techniques are provided which allow users to view historical price information for a product, and which allow users to specify a desired purchase price. Historical price information may be collected and displayed to the user in a graphical format. The user may specify a desired purchase price that the user is willing to pay for the product. The user provided price may be presented to a seller of the product. The user may be targeted with an offer to purchase the product at the user…
USER VACILLATION DETECTION AND RESPONSE
Granted: December 12, 2013
Application Number:
20130332285
An embodiment of the present invention automatically detects when a user is in a state of vacillation based on user on-line behavior, records relevant parameters regarding the vacillation event, and then responds accordingly. This response may include providing relevant and/or targeted information that can be used by the user to help remove the indecision. The response may also or alternatively include providing third-party businesses, such as retailers, marketers, and advertisers, with…
METHOD AND APPARATUS FOR ADVERTISEMENT DELIVERY
Granted: December 12, 2013
Application Number:
20130332269
Provided is an advertisement delivery method for delivering an advertisement for causing a user terminal, which transmitted an access request to a web site via a link set in an advertisement, to transmit an access request to the web site again. The advertisement delivery method includes acquiring, by a computer, a behavior pattern of the user terminal in the web site, and delivering to the user terminal, by the computer, a different advertisement depending on the behavior pattern by…
MOBILE MONETIZATION
Granted: December 12, 2013
Application Number:
20130332266
A device, system, and method are directed towards facilitating monetization of mobile devices. A click action server determines click actions that are to be sent to a client device based on one or more factors. The click actions are sent to the client device as links. An action handler receives requests indicating a selected action, and facilitates the performance of the action.
RELATIVE EXPERTISE SCORES AND RECOMMENDATIONS
Granted: December 5, 2013
Application Number:
20130325779
Content recommendations customized to a user's knowledge are provided. The user's knowledge is assessed from the user's activity history and the expertise of the user regarding each of the various topics relative to a cohort group is determined. Based on the user's score, the user can be classified into various competency levels ranging from a novice to an expert in each topic. Content items for improving the user's scores in the various topics can be forwarded based on the user's…
PERSONALIZED CONTENT FROM INDEXED ARCHIVES
Granted: December 5, 2013
Application Number:
20130326406
Personalized content is generated from different media items using a content index. The content index is generated or updated by identifying segments of media items that are of particular interest to users. User interactions with the media items are analyzed and metadata of segments of media items that are determined to be of particular interest to the users is recorded. The parameters associated with a request for personalized content for a user are matched with the recorded metadata to…
INFORMATION PROCESSING APPARATUS, COMMUNICATION SYSTEM, AND COMMUNICATION METHOD
Granted: December 5, 2013
Application Number:
20130326027
An information processing apparatus is connected to and communicates with a terminal connected to a first communication network and a second communication network based on a predetermined communication protocol. The first and the second communication network are operable using the predetermined communication protocol. The second communication network is a closed communication network. The information processing apparatus includes first and second communication units. The first…
SYSTEM AND METHODS FOR PROVIDING CONTENT
Granted: December 5, 2013
Application Number:
20130325897
Method, system, and programs for generating questions for a user. A request for content from a user is received via the communication platform. The content is retrieved from a content source. A question is generated for the user based on the content requested by the user and a history of previous information accessed or posted by the user. The question is sent to the user.
CREATING A CONTENT INDEX USING DATA ON USER ACTIONS
Granted: December 5, 2013
Application Number:
20130325869
Personalized content is generated from different media items using a content index. The content index is generated or updated by identifying segments of media items that are of particular interest to users. User interactions with the media items are analyzed and metadata of segments of media items that are determined to be of particular interest to the users is recorded. The parameters associated with a request for personalized content for a user are matched with the recorded metadata to…
METHOD AND SYSTEM FOR PRESENTING QUERY RESULTS
Granted: December 5, 2013
Application Number:
20130325838
Method, system, and programs for presenting query results are disclosed. An input is received from a user related to a search query. A first set of query results and a second set of query results are then obtained based on the search query. A query intent is detected based on the search query. A first presentation style associated with the detected query intent is determined for the first set of query results. The first and second sets of query results are provided to the user. The first…
SYSTEM FOR PROVIDING CONTENT
Granted: December 5, 2013
Application Number:
20130325601
A computer-implemented method serves content to a device. The method includes identifying a characteristic of content displayed with a first device. Through the use of a processor, the characteristic is compared with a campaign constraint of an advertising campaign that includes an advertisement. The method includes transmitting the advertisement to a second device for display when the characteristic satisfies the campaign constraint.
SPONSORED APPLICATIONS
Granted: December 5, 2013
Application Number:
20130325594
A computer-implemented method for sponsored applications includes: loading a smart tag with metadata about an application to be downloaded on a user device, said metadata including information about the application that assists an ad server in selecting a targeted advertisement relevant to said application; programming the smart tag to communicate with the ad server requesting service of relevant, targeted ads to the user device based on the metadata once the application is transmitted…
CENTRALIZED AND AGGREGATED TRACKING IN ONLINE ADVERTISING PERFORMANCE PREDICTION
Granted: December 5, 2013
Application Number:
20130325590
The present invention provided techniques that may be used, for example, in online advertising. Techniques are provided that include centralized and aggregated advertisement performance data tracking, which can be used in advertisement selection. Advertisement performance data may be obtained by a central server, such as from many advertisement servers. The central server may aggregate the performance data, and may generate a performance snapshot spanning many advertisements. The…
AUTOMATIC TAG EXTRACTION FROM AUDIO ANNOTATED PHOTOS
Granted: December 5, 2013
Application Number:
20130325462
A system and method for assigning one or more tags to an image file. In one aspect, a server computer receives an image file captured by a client device. In one embodiment, the image file includes an audio component embedded therein by the client device, where the audio component was spoken by a user of the client device as a tag of the image file. The server computer determines metadata associated with the image file and identifies a dictionary of potential textual tags from the…
RELATIONSHIP DISCOVERY ENGINE
Granted: November 28, 2013
Application Number:
20130317937
A system, method, and computer program product discover relationships among items and recommend items based on the discovered relationships. The recommendations provided by the present invention are based on user profiles that take into account actual preferences of users, without requiring users to complete questionnaires. An improved binomial log likelihood ratio analysis technique is applied, to reduce adverse effects of overstatement of coincidence and predominance of best sellers.…
METHOD AND SYSTEM FOR GENERATING RECIPIENTS WHILE COMPOSING ELECTRONIC MAILS
Granted: November 28, 2013
Application Number:
20130318175
A computer-implemented method of generating recipients while composing electronic emails includes identifying a trigger from a user in response to the user composing an electronic mail (email). The computer-implemented method also includes receiving one or more alphabets subsequent to the trigger. The alphabets imply a recipient of the email. Further, the computer-implemented method includes fetching email addresses comprising the one or more alphabets from an address book corresponding…
METHOD AND SYSTEM FOR EMAIL SEQUENCE IDENTIFICATION
Granted: November 28, 2013
Application Number:
20130318172
A system and method for identifying causal email threading. In one aspect, a computing device identifies a plurality of email templates, each email template corresponding to characteristics of a received machine-generated email, the characteristics of the received machine-generated email relating to static data of the machine-generated email. The computing device generates a template causality graph by analyzing the plurality of email templates to determine a statistical causality…
BEHAVIORAL TARGETING SYSTEM
Granted: November 28, 2013
Application Number:
20130318024
A behavioral targeting system determines user profiles from online activity. The system includes a plurality of models that define parameters for determining a user profile score. Event information, which comprises on-line activity of the user, is received at an entity. To generate a user profile score, a model is selected. The model comprises recency, intensity and frequency dimension parameters. The behavioral targeting system generates a user profile score for a target objective, such…
DIFFERENTIAL DEALS IN A THEME GROUP
Granted: November 21, 2013
Application Number:
20130311258
Techniques are provided for offering a deal to a group of users, and for determining differential discounts for the users of the group that participate in the deal. A deal is offered to users of a group of users formed in association with a corresponding topic. Each user of the group is enabled to selectively accept the deal. The deal is confirmed with a plurality of users of the group that accepted the deal. Discounts for the deal are differentially assigned to the plurality of users…
CREATING VIDEO SYNOPSIS FOR USE IN PLAYBACK
Granted: November 21, 2013
Application Number:
20130308921
Implementing a video synopsis includes using a playback device configured to: receive a video for playing on the playback device; generating a synopsis index of video clips from the video; playing the video until the play is suspending before reaching an end of the video; checkpointing the location in the video timeline at which the video play was suspended; and storing the checkpointed location.
